Certified Advanced Content Marketing (CACM®)

CHF990.00

LEARN – PRACTICE – CERTIFY

Content Marketing is aimed at building authority, amplifying the message, acquiring, and retaining the intended audience. Well written Marketing Content helps build the reputation of a trusted advisor.

This Advanced Content Marketing Course trains participants to produce compelling and impressive Marketing Content, concentrating on the vital strategies, tactics, and best practices that a writer needs to create and enhance content marketing efforts. This course also helps participants learn various aspects of planning and executing Content Marketing strategies with greater efficiency and impact, guiding participants to harness the power of words to disseminate information and create impressive marketing content.

Become an expert in content marketing and master various aspects of planning and executing content marketing strategies to create impressive content with greater efficiency and impact.

Accredited Certification Partners:

 

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Description

Program Overview:

Course objectives.

The learning objectives of this Advanced Content Marketing Course are:
  • Create interesting and compelling Marketing Content
  • Identify Prospects and create an effective Content Marketing Strategy
  • Create messaging and appropriate content guidelines
  • Learn how to find industry influencers and identify promotional opportunities
  • Learn content marketing strategies, tactics, and best practices to produce effective content
  • Learn how to develop appropriate content for each type of audience segment
  • Create best practices for content across media types, including social media, images, etc.

Learning Benefits.

Digital marketing or online marketing uses the internet and email for advertising and marketing purposes. Obtaining leads and sales conversions are the prime focal areas of this field.

This course also helps participants learn various aspects of planning and executing Content Marketing strategies with greater efficiency and impact, guiding participants to harness the power of words to disseminate information and create impressive marketing content.

Exam & Certification : 

How do I get certified in Advanced Content Marketing?

  • Complete 85% of the course.
  • Complete 3 projects and 1 simulation test with a minimum score of 60%.

What are the prerequisites for the certification?

There are no particular prerequisites for this course. However, participants should have a flair for writing. Individuals are expected to have a fair understanding of popular search engines as well as working knowledge of the Microsoft Office suite including Word, Excel, and PowerPoint.

Additional information

Target Audience.

This course will be of particular interest to professionals in these fields:

– Digital marketing
– Online content planning or writing
– Business development
– Social media and search marketing
– Public relations
– Organizational communication
– Branding
Value of this course for professionals.

The learning objectives of this Advanced Content Marketing Course are:
– Create interesting and compelling Marketing Content
– Identify Prospects and create an effective Content Marketing Strategy
– Create messaging and appropriate content guidelines
– Learn how to find industry influencers and identify promotional opportunities
– Learn content marketing strategies, tactics, and best practices to produce effective content
– Learn how to develop appropriate content for each type of audience segment
– Create best practices for content across media types, including social media, images, etc.
Certification Process.

Complete 85% of the course.
Complete 3 projects and 1 simulation test with a minimum score of 60%.

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